Good Monday morning. Shall we get started?
The Idea: Instead of focusing your business innovation efforts on preparing for the things most likely to change, take a page from Jeff Bezos and instead focus on the things least likely to change in the next decade:
“I very frequently get the question: ‘What’s going to change in the next 10 years?’ And that is a very interesting question; it’s a very common one. I almost never get the question: ‘What’s not going to change in the next 10 years?’ And I submit to you that that second question is actually the more important of the two — because you can build a business strategy around the things that are stable in time. … [I]n our retail business, we know that customers want low prices, and I know that’s going to be true 10 years from now. They want fast delivery; they want vast selection. It’s impossible to imagine a future 10 years from now where a customer comes up and says, ‘Jeff I love Amazon; I just wish the prices were a little higher,’ [or] ‘I love Amazon; I just wish you’d deliver a little more slowly.’ Impossible. And so the effort we put into those things, spinning those things up, we know the energy we put into it today will still be paying off dividends for our customers 10 years from now. When you have something that you know is true, even over the long term, you can afford to put a lot of energy into it.”
The Book: Not a book this time, but rather a quick 6-minute introduction to AI. Very much worth reading.
The Video: "It's not where you take things from, it's where you take them to."
The Quote: “The noblest kind of retribution is not to become like your enemy.” – Marcus Aurelius
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See you next Monday!